China’s huge 11.11 celebration
On 11/11/2018, Alibaba celebrated the 10th anniversary of its Global Shopping Festival. This year once again saw record-breaking sales, with 30 billion dollars generated in the space of 24...
2018 AltaviaLab Shopper Value Barometer: Amazon is way out in front
In September, AltaviaLab, Altavia Italia‘s department dedicated to innovation and experimentation unveiled the results of the Italian 2018 Shopper Value Barometer. Let’s take a closer look at this study of...
The UFO AliExpress at the dawn of success
If you ask around, you will be surprised to discover that more and more people have already made a purchase via the site AliExpress. And that they are very...
New smart Carrefour Market concept store in Warsaw: the perfect mix of brick-and-mortar and digital experiences
After years of inertia, Carrefour is finally innovating, and beyond French borders. Our expert Jean-Marc Mégnin travelled to Warsaw to explore a whole new concept store version of Carrefour Market....
“To find what I am looking for” at the top of customers’ fundamental expectations
Unveiled in Paris on May 29th, the results of the Baromètre de la Valeur Shopper® (Shopper Value Barometer) confirmed a trend which had been drawn for 2-3 years: the “To...
The low prices are back
Shops closing, brands disappearing … Are we witnessing a “retail apocalypse”? In the opinion of Jean-Marc Mégnin, General Manager of Shoppermind, we shouldn’t see this as a disaster just yet, because if...
What if supply should now structure demand ?
To become a household name, a cross-cultural and cross-generation icon like Levi’s and Converse twenty years ago, and like Apple these past ten years. Such is the objective that...
The future of retail rests on its ability to tell stories and not just sell products
There’s no doubt; there’s going to be a pre- and a post-2017. This year, we’re seeing the reinvention of retail , a reinvention that tends to erase the barriers between...
When New Retail Meets 11.11 in China
Alibaba Group is about to announce the official beginning of the ninth edition of 11.11, the world’s biggest sales event which was initially conceived to be 100% online. This year,...
Exclusive: Costco to open its first Chinese store in Shanghai Pudong.
By Jean-Marc MEGNIN, General Manager Few people know and details are hard to come by but it’s official: after testing out the Chinese market for three years via virtual...